Sponsored ads

Sell promoted positions on your storefront, and run your own promotions in the same slots.

Admin → Sponsored ads

What each placement costs per day, per slot.

The sponsored ads screen
The sponsored ads screen. Click to enlarge.

What you are selling

Seven positions on your storefront can be sold to restaurants, each priced per month. A restaurant buys a slot for a period; while it runs, their ad appears there.

PlacementWhere it appears
Hero sliderThe main rotating banner on the home page — the most prominent slot you have.
Feature boxA highlighted box on the home page.
Tall bannerA full-height banner on the home page.
Rail cardA card in the home page's side rail.
Featured videoA video slot on the home page.
Tag / cuisine pageOn category pages — buyers looking for pizza see the pizza place that paid for it.
Mega-menu panelInside the header's dropdown.

Set the monthly price of each under Settings → The sponsored ads screen. Leave a price empty and that slot is simply not for sale.

Two kinds of ad

KindWho creates itWhat happens
Vendor adA restaurant, from their own dashboard.Arrives here for your decision. You approve or reject it, and record payment.
House adYou.Published straight away, assigned to a restaurant of your choosing. No approval, no charge.

House ads are how you fill slots nobody has bought, promote a new restaurant as a favour, or run a seasonal campaign of your own — an empty hero slot looks worse than a promoted restaurant.

Approving a vendor ad

  1. Open the campaign and check the creative — this is your storefront, and whatever you approve represents you.
  2. Approve or Reject. A rejection asks for a reason, which the restaurant sees, so they can fix it and resubmit rather than guess.
  3. Record payment when it arrives, and the campaign runs for its period.
Approval and payment are separate steps. Approving says the creative is acceptable; marking it paid says the money arrived. Keeping them apart lets you approve early and start when payment clears — and stops an unpaid ad running because somebody clicked the wrong button.

When it doesn't work

Restaurants cannot see the option to advertise

Either sponsored placement is off at Admin → Settings → Services, or every placement is still unpriced — set a monthly price against each slot at Admin → Settings → Sponsored ads. A slot with no price is not offered for sale.

Sponsored ads is not in my menu

The My own restaurants model has no third party to sell placement to. Your venues are already yours to promote — use house ads' equivalent on the storefront instead. See Choosing a business model.

An approved ad is not showing

Check its period has started and not ended, and that it was marked paid if you require payment before running.